About Us
What is PRSA Puget Sound?
The Puget Sound chapter of the Public Relations Society of America (PRSA) serves public relations and communications professionals in Western Washington. One of the largest PRSA chapters in the country, serving nearly 300 professionals and offering opportunities to advance careers through networking and access to professional development resources.
Puget Sound PRSA members are professionals from agencies, nonprofits, independent practitioners, corporations and government and educational organizations.
Chapter History
Sept. 24, 1957, isn’t necessarily a date many Seattleites mark as memorable. There wasn’t a huge local celebration. There wasn’t a landmark news event. In fact, the average person probably couldn’t differentiate it from any other day that month.
But for several individuals in a meeting room at the Olympic Hotel, this day marked the beginning of a very important society; one whose members would touch thousands of public issues, business strategies, community celebrations, news events and media projects during the next 60 years. This was the beginning of the Public Relations Society of America in the Northwest.
But long before the Puget Sound had its own PRSA chapter and even before PRSA was founded as a national organization, there was a local group interested in talking about public relations.
Summer 1946: The Formation of the Group
John C. Grover, an account executive with Foster & Kleiser, and Paul G. Weaver, public relations director of the American Legion Department of Washington, decided to form an organization comprised of local public relations practitioners.
September – December 1946: Public Relations Round Table Founded
Their idea easily gained acceptance with a group of local practitioners during a luncheon on September 26, 1946, at the former Washington State Press Club. Not long after, the group decided to organize on an informal basis and set up strict qualifications for membership. The new organization, called the Public Relations Round Table (PRRT) of Seattle, launched on December 2, 1946.
1950 – 1951: Formalizing the Constitution
The organization held meetings twice a month, each being conducted as a round table discussion about public relations topics. The group operated in this fashion until late 1950, when they decided to formalize their structure and draft a constitution. The first board of officers adopted its constitution in Dec. 1951. Outlined in the plans was one big change: quarterly dinners with invited speakers.
November 1956: Erle Hannum Leads Group to Charter the Chapter
According to a 1956 publication by the PRRT, no effort was made to build a large membership through high-pressure promotions. The guiding principle of the organization’s progress was “to maintain high professional standards.” It had an eventual goal of including all qualified public relations people in the Seattle area.
It wasn’t until five years later that PRSA would be on the horizon. On Nov. 15, 1956, a group from PRRT met with Ned Wiener, PRSA director at large, to discuss the possibility of starting a Puget Sound chapter of PRSA. Leading this group was Erle Hannum, general information manager for the Pacific Telephone & Telegraph Company.
Hannum managed most responsibilities associated with forming the chapter and continued to be the driving force until its inauguration.
September 1957: Chapter Inauguration at the Olympic Hotel
The Pacific Northwest Chapter of PRSA, with 33 members from Seattle and Portland, was inaugurated on Sept. 24, 1957, during a dinner meeting at the Olympic Hotel in Seattle. The elected chapter officers were:
- Erle Hannum (president)
- Harold Gowing (vice president)
- Byron Christian (treasurer)
- Joseph DeLeon (secretary)
- Byron Christiansen (national representative)
The chapter initially hosted monthly meetings and rotated quarterly membership meetings between Seattle and Portland. But it didn’t forget its close ties to PRRT, and chose to hold its meetings immediately prior to the PRRT’s monthly meetings. The PRRT continued to meet for several years. Though the reasons for disbanding in the mid-1960s are unclear, it is likely that most of the members decided to be sole members of the larger organization, PRSA.
April 1959: The Portland Chapter Petitions to Separate
In April 1959, Portland members of the Pacific Northwest Chapter petitioned for and were authorized to form a separate Portland chapter under the name Columbia River Chapter.
The Seattle chapter considered Puget Sound as the new name, but members voted for Washington State as the new PRSA chapter name. This was later changed in 1980.
Olympic Hotel image courtesy Keith Rowley (CC BY-SA 2.0)