If you are looking to enhance your professional knowledge and skills, network with other practitioners or showcase your professional talents -- we have just the event for you! Below are some details on the upcoming scheduled events for PRSA Puget Sound. Be sure to check back frequently for additions and updates to our event calendar. You can register online or call for more information. See you soon!
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8/15/2012
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9:00 AM - 12:00 PM
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 9 a.m.-Noon, Aug. 15
Museum of Glass, Tacoma
During this half-day workshop, popular presenter and writing guru Ann Wylie will teach Best Practices in PR Writing. Craft messages that get read, understood & remembered: - The top 2 ways to increase readability
- 4 components of more readable messages
- 7 steps for making your copy easier to read
- 6 tips for increasing comprehension
- 9 tools for measuring, managing and reporting reading ease
- 3 bonus tips for boosting readability
Not your father's news release: - How to optimize your releases for search engines as well as for readers
- Why jargon, buzzwords and other gobbledygook hurts communication worse online than in print
- How to craft links that help Google find your website and that work for most news portals
- How long your online release should be
- Where to put links – and what to link to – to make the most of your SEO opportunities
- How to write better headlines, decks and leads for your online release
Date: | Wednesday, August 15, 2012 | Time: | 9:00 am to Noon | Location: | Museum of Glass, 1801 Dock St. Tacoma, WA 98402 | | Prices: | Regular Price:
PRSA member $89;Nonmember $149
Registration deadline is 11:50 p.m. August 8, 2012 Late Registration:
PRSA member $114; Nonmember $174
Registration deadline is 11:59 p.m. August 13, 2012 At the Door: PRSA Member $114; Nonmember $174 | Registration: | Register online or call 206-623-8632
Online registration closes on August 13. | Included: | Continental breakfast, snacks & beverages
Entrance to the Museum |
About the location: Experience contemporary glass art in a breathtakingly beautiful museum in the heart of the Tacoma Museum District. Feel the heat as you watch a team of artists create masterpieces from molten glass in the world's largest Hot Shop—housed inside the iconic 90-foot stainless steel cone—and marvel at edgy and inspiring exhibitions of glass in the galleries. With its striking architecture, majestic outdoor art installations, the remarkable Chihuly Bridge of Glass and the finest Museum Store around, the Museum of Glass IS Tacoma's cultural landmark.
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